Why First Copy?

Knowledgeable analysts, transparent pricing and the full Xerox portfolio.

A photo of the First Copy team standing outside, smiling at the camera.
95.3% fleet up time (Qtr 3, 2023)
61.5% first time remote fixes (June 2023)
First Copy planted 6852 trees as of June 2024. There is a graphic of a tree inside a green circle.
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Ali and the rest of the team are always very helpful. Any issues are dealt with in a prompt, professional manner.
Trustpilot Review, February 2024
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Inside three interconnected circles are the words "trust, knowledge, and portfolio."

We are the local face of global brand, Xerox.

With over thirty years in the industry (and customers who have been with us throughout!), we supply businesses, schools and charities with multifunction printers and presses, managed services and hybrid working document solutions.

Our Mission: To support organisations to print and manage documents flexibly, sustainably, securely and to a high standard.

Our Vision: To be the go-to specialists for Xerox office and graphic arts print and document management; evolving into the future, informed by our past. We will embrace new technology, lead the way in green print and technology and guide and inspire others to do the same. 


We have customers that have partnered with us through three decades! One reason is because of our MPS helpdesk. We answer the phone within five seconds during opening hours, as part of our service level agreement.

When you call us, you’ll be put through to the same person. That way, you don’t have to repeat yourself or hold.

Of course, sometimes there are technical difficulties, but it’s the way we deal with them that sets us apart. We can remote fix problems and contact Xerox engineers to reach you on-site.

Our helpdesk is in our HQ at Cambridge. We have analysts based across East Anglia who can travel to you when needed. Increasingly, remote fixes can be performed in minutes.

Unlike many of our competitors, we have in-house analysts and an in-house helpdesk. Our team is even trusted to despatch its own calls for engineers!

We have specialist analysts for offices and production print environments. Our analysts are constantly learning and building their knowledge, exceeding industry expectations from Xerox and other partners, including EFI Fiery.

Many of our analysts have been with us for more than a decade. If they don’t have the answers to your questions, they will know where to find them.

Throughout your contract, our analysts will be contactable. They can also advice you if you are not already a First Copy customer.

So put us to the test – contact us!

We provide the full range of Xerox equipment. Our status allows us to offer the largest production presses like Iridesse and Baltoro.

We also offer software and service, including Xerox’s market-leading Managed Print Services and cutting-edge digital and inkjet devices.

In addition, we work with solutions providers including PaperCut and finishing partners such as Duplo and Plockmatic Group.

FCC Innovation was our office brand. However, in 2023, we reunited FCC Innovation with First Copy, bringing all our products and services under one name.

For the five years before 2023, FCC Innovation was a trading name of the registered company: First Copy Corporation Ltd.

For those five years (2018-2023), the brand First Copy was only used to represent production/graphic arts devices.


The print industry faces challenges—supplies deliveries, stock availability, not to mention staff shortages caused by the pandemic. You need your business to remain efficient and productive to avoid hurting your bottom line.

Clearly, you want to make the right choice when it comes to a partner that can support you with your devices, solutions and services. Here is what we can offer over and above the Xerox Customer Expectations document.


  • The team get to know your needs and will do whatever they can to escalate issues and orders where necessary.

  • The HelpDesk regularly beats its targets for remote fixes during your first call. (Currently 47% vs a target of 40% (Oct-Dec 2021).

  • You can talk to the same person more than once instead of being passed around a call centre.

  • Even when things are difficult in the industry, we do everything possible to support you; throughout your contract and not just when we sell you the box.


  • Our in-house analysts have decades of print industry experience and are trained over and above the expected standards. Not all production partners can offer the same.

  • The analysts can discuss issues with Xerox engineers to find solutions and troubleshoot design and production problems.

  • Our account managers and analysts are available throughout our partnership to advise on solutions and equipment to build your business.

Relationships are everything to our business. As your production print partner, we’re in your corner and will do whatever we can to ensure you get the best service possible. We do our utmost to ensure resources are shared as fairly and swiftly as possible.

In any long-term relationship, there could be hiccups. As a business, we think it’s the way we deal with them that matters. We put our customers first throughout their contracts, not just at installation time – it’s why we’ve remained successful for more than thirty years.

First Copy began as a pioneer of the Xerox Concessionaire Channel in the UK in 1991 – we can’t believe that was more than 30 years ago, either!

First Copy is, and always has been, a Xerox mono-branded partner.

In January 2023, we refreshed our brand.

We updated the ‘dot’ colours in our logo to navy, magenta, and lime. We took inspiration from our former logo colours (green) as well as the colours of our printer engines (blue) and the toners they house (magenta). 

‘Copy’ originally stood for the the printed page, but now it stands for much more: digital copies, audio copies, secure copies, translated copies… the list is endless.

We also use silver in graphic arts marketing (a colour now offered in our Beyond CMYK portfolio); we like professional print to sparkle!



You can read testimonials here on our website, or find reviews on Trustpilot and our various Google listings for each office.

We also feature case studies regularly, and are always looking to expand these to include new businesses and organisations. Please do contact us if you would like to feature!

Yes. Some of our more recent accreditations and awards (some of them for Xerox products and services we supply) appear below.

Ask for a quote today

Our specialists are standing by to help you understand your options.

Fill in this form, or call us on 01223 811311.

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